Sidebar
Change
DTC Marketing

Is the culture within pharma ready for the change that is needed to embrace new media?

Nov/21/2009 12:51 Filed in: Social Media
images
Today’s business environment demands speed. This is especially true when it comes to Internet marketing where a delay in answering a Tweet or Facebook post could seem like a lifetime and give customers the impression that you’re trying to hide something. With back to back meetings and endless Power Point presentations one has to wonder if the culture within pharma is ready to embrace social media marketing or if current outdated processes and policies are going to be a limiting factor in new media marketing. Read More...

Tags:

|

More Stuff