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Amgen getting ready to launch osteoporosis drug with unbranded site

Sep/23/2009 04:03 Filed in: Brands in the news
me34
Be afraid..be very afraid ! Amgen is getting ready to launch their osteoporosis drug later this year and they have already started some premliminary marketing with an unbranded site knowmybones.com. The FDA did their best to handcuff Amgen's new drug but if they are marketing savvy it could be a winner but their unbranded sites shows that they have a lot of work to do. Read More...

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