Nov/03/2007 07:52
When
Rozerem wins an award, any award, for their really
bad campaign featuring Abe Lincoln and the talking
beaver you know that the sun now rises from the west.
Yet that was the case at the recent Medical Marketing
& Media awards in New York. If this industry is
ever to acknowledge their shortcomings they are first
going to have to ditch these “pat on the back”
self-promotional awards. Read
More...
