Dec/24/2007 06:58
To
all the readers of my BLOG I would like to wish you a
very merry Christmas. I write my BLOG because I am
passionate about the reason we are all here; and that
is to help patients make more informed choices about
their healthcare decisions. All DTC marketers should
spend some time with their patients so that they can
understand what they go through in treating a variety
of medical conditions. Read
More...
Dec/18/2007 05:38
Finally ! The CEO
of Lilly, Mr Sidney Taurel, is stepping down and it's
long over due. When I was at Lilly and we lost the
patent on Prozac Mr Taurel made a gesture by taking a
$1 in paid salary. Of course his millions in bonuses
more than made up for his salary cut. Under his watch
Lilly lost patent protection on its best drug Prozac,
had to pay hundreds of millions of dollars to settle
Zyprexa and Evista litigation and had data "leak" on
it's new blood thinning medication that caused Lilly
stock to tank. However, the final nail in his career
might have been his recent rant about the media and
how they do not understand pharmaceutical product
data. Read
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Dec/13/2007 03:29
My good
friend John Mack and I have been exchanging
comments on his latest story that someone who
worked for Lilly bribed someone in Sweden to get
approval for Prozac. The conversation then turned
to notorious whistle blower Peter Rost from
Pfizer. While I don't know that much about Peter I
do know that everyone within this industry has to
have the courage to speak out when they see
wrongdoing or illegal activity. If we don't have
to courage to speak up when we are aware of
illegal acts then we should not be the ones to
point the finger when we leave the company
Read
More...
Nov/07/2007 05:44
According
to
Pharmalot
Lilly's President of the US took a swipe at online
forums that attract disgruntled sales reps,
describing sites such as CafePharma as “outlets for
people who don’t have the courage to speak out with
their ideas” for improving their role and the
performance of their companies. We prefer to think of
the site as an electronic bathroom wall, but as you
know, the truth is sometimes learned in the most
unexpected places. Ms Connelly is so removed from
reality in her enclosed office. I can personally tell
you that at Lilly people are NOT rewarded for
speaking out and voices of reason often go
unheard. Read
More...
Oct/19/2007 11:27
Pick
any newspaper and it's easy to find a story on
pharma. Amgen, Pfizer, Abbott all laying off people.
Sales down, new problems with current drugs and
serious missteps with others in a hostile environment
indicate that the storm is far from over. One of the
side effects from the turbulence within the industry
maybe a serious talent drain. Great marketers may go
elsewhere as marketing budgets continue to get
slashed to meed Wall Street's expectations and people
fresh out of school would have to be crazy to even
consider working in big pharma Read
More...
