World of DTC Marketing http://www.worldofdtcmarketing.com/index.htmlUpdatesenRichard Meyer richardameyer@me.comCopyright 2010 Richard Meyer2010-03-15T06:19:03-07:00 hourly 1 2000-01-01T12:00+00:00 Mon, 15 Mar 2010 06:36:31 -0700How to earn back trust with a very skeptical audienceRichard Meyer richardameyer@me.comNone2010-03-15T06:19:03-07:00http://www.worldofdtcmarketing.com/files/9e536607261e9669b33020c68f760f94-1016.html#unique-entry-id-1016http://www.worldofdtcmarketing.com/files/9e536607261e9669b33020c68f760f94-1016.html#unique-entry-id-1016 ]]>Building a great online experience for a health websiteRichard Meyer richardameyer@me.comInternet & healtcare marketing2010-03-14T07:31:59-07:00http://www.worldofdtcmarketing.com/files/1a7a7c4d59b3334d8e47fd0faed02284-1015.html#unique-entry-id-1015http://www.worldofdtcmarketing.com/files/1a7a7c4d59b3334d8e47fd0faed02284-1015.html#unique-entry-id-1015]]>eMarketing guidelines for health; A common sense approach Richard Meyer richardameyer@me.comInternet & healtcare marketing2010-03-11T05:32:10-08:00http://www.worldofdtcmarketing.com/files/f05a1923bf5c4358914669b417b7306e-1014.html#unique-entry-id-1014http://www.worldofdtcmarketing.com/files/f05a1923bf5c4358914669b417b7306e-1014.html#unique-entry-id-1014 ]]>PhRMA recommended guidelines for drug Internet Marketing are silly & Who speaks for patients ?Richard Meyer richardameyer@me.comPhRMA Recommendations2010-03-10T10:50:38-08:00http://www.worldofdtcmarketing.com/files/be38d15105402bad6c673e4a3c3b6013-1013.html#unique-entry-id-1013http://www.worldofdtcmarketing.com/files/be38d15105402bad6c673e4a3c3b6013-1013.html#unique-entry-id-1013 ]]>Good health has a lot of benefits including more sex but are Americans interested ?Richard Meyer richardameyer@me.comAmericans & Health2010-03-10T07:07:00-08:00http://www.worldofdtcmarketing.com/files/58f8530c9dcd8e984b4897230927fc73-1012.html#unique-entry-id-1012http://www.worldofdtcmarketing.com/files/58f8530c9dcd8e984b4897230927fc73-1012.html#unique-entry-id-1012]]>20 Drug sales reps a week ?Richard Meyer richardameyer@me.comDrug Industry Business Models2010-03-09T06:04:45-08:00http://www.worldofdtcmarketing.com/files/7aef25461f29781d8df9bd87d267481a-1011.html#unique-entry-id-1011http://www.worldofdtcmarketing.com/files/7aef25461f29781d8df9bd87d267481a-1011.html#unique-entry-id-1011]]>"I will never go away" a patient says but who set up this page and who was responsible for maintaining it ?Richard Meyer richardameyer@me.comPatient voices2010-03-08T10:19:37-08:00http://www.worldofdtcmarketing.com/files/7b9e1c34ea292e4e9610257dafbb5009-1010.html#unique-entry-id-1010http://www.worldofdtcmarketing.com/files/7b9e1c34ea292e4e9610257dafbb5009-1010.html#unique-entry-id-1010 ]]>Use of social media for health: A common sense approachRichard Meyer richardameyer@me.comSocial Media2010-03-08T07:04:36-08:00http://www.worldofdtcmarketing.com/files/acd181e7e87810004709bb325a379f95-1009.html#unique-entry-id-1009http://www.worldofdtcmarketing.com/files/acd181e7e87810004709bb325a379f95-1009.html#unique-entry-id-1009 ]]>Doctors only get about 10 percent of health care costs in their pockets, but they control about 80 percent.Richard Meyer richardameyer@me.comMedical Costs Physicians #in2010-03-05T05:31:18-08:00http://www.worldofdtcmarketing.com/files/dc012279ed49408412ca13d6f669242b-1008.html#unique-entry-id-1008http://www.worldofdtcmarketing.com/files/dc012279ed49408412ca13d6f669242b-1008.html#unique-entry-id-1008 ]]>FDA: Getting tough with everyoneRichard Meyer richardameyer@me.comFDA Letters2010-03-04T09:48:57-08:00http://www.worldofdtcmarketing.com/files/FDA%20and%20claims.html#unique-entry-id-1007http://www.worldofdtcmarketing.com/files/FDA%20and%20claims.html#unique-entry-id-1007]]>Time for medical device manfufacturers to be held to same standards as pharmaRichard Meyer richardameyer@me.comMedical Devices #in2010-03-03T16:21:44-08:00http://www.worldofdtcmarketing.com/files/4630289c9c1d7e9a57fb5c52dc292c4f-1006.html#unique-entry-id-1006http://www.worldofdtcmarketing.com/files/4630289c9c1d7e9a57fb5c52dc292c4f-1006.html#unique-entry-id-1006 ]]>Why are more people going online for health information ? Just look at the headlinesRichard Meyer richardameyer@me.comOnline health information2010-03-03T10:34:44-08:00http://www.worldofdtcmarketing.com/files/d5b5c5a586b9021ddd18e5f548d71a2c-1005.html#unique-entry-id-1005http://www.worldofdtcmarketing.com/files/d5b5c5a586b9021ddd18e5f548d71a2c-1005.html#unique-entry-id-1005]]>